ILIA STATE UNIVERSITY

Events

Milk Products Market in Georgia

Events

On May 16, 15:00, Ilia State University will host a presentation of the research “Milk Products Market in Georgia” by Iliauni Business Review (IBR).

Venue: G. Tsereteli 2; Ilia State University

The research aims to release the most popular brand producing milk products in Georgia. The research was conducted from April 15 to 30, covered 15 market objects of Populi Supermarket in the eleven districts of Tbilisi.

The choice of 65-75 people was studied under the research. The research was not focused on the number of sold products, but identified the preferences of consumers.

Five local brands were involved in the research: Sante, Ecofood, Soplis Nobati, Natural+, Margo, Fakizo. One of the top research items was directed to the foreign production of milk products. The following product categories were studied: sour milk; sour-cream; curds; yogurt. 

Iliauni Business Review is prepared by the researchers of Economic Researches & Consultation Center at the Department of Business.

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